The aim of this project was to create a website to replace the previous one.
The client challenged me to ‘go wild and be creative’ and so I set out to create a website that would accurately represent their brand and work but not feature any cliches such as skyscrapers, people in business suits, or any computing devices.
I opted for a nautical theme as it would relate well to the ideas of freedom (from tedious tasks) and the high-net-worth individuals the client serves. I used pictures of boats, the ocean and other sailing-related symbols to set the tone.
Starting from something very stark and simple, the project evolved to its present iteration with a lot of input and feedback from the client in terms of design elements and copy.
We ended up with a site that was original and something the client was very happy with (and not a single skyscraper in sight)!
Want a new and original looking website
for your business?
Get in touch and let’s get cracking!